Including a Hyperlink inside a DataTrigger, that is inside a GridColumn

So I have a grid column that I want to display property 'Name'.  If 'Name' happens to be false for property IsAccepted, I want 'Name' to have a link around it that will open in a new window.  My trouble is this, when I dont bind the Content of my Label and instead make the text hardcoded it appears.  But the minute I put binding in, nothing appears.  Here is my code:

XAML:

<UserControl.Resources><DataTemplate x:Key="IsAcceptedDataTemplate"><ContentControl><StackPanel><TextBlock><Label Content="{Binding Name}" />   </TextBlock></StackPanel></ContentControl></DataTemplate><DataTemplate x:Key="NotAcceptedDataTemplate"><ContentControl><StackPanel><TextBlock><Hyperlink NavigateUri="http://www.cnn.com" TargetName="_blank"><TextBlock><Label Content="{Binding Name}" />   </TextBlock></Hyperlink></TextBlock></StackPanel></ContentControl></DataTemplate></UserControl.Resources>
:
:<telerik:GridViewDataColumn DataMemberBinding="{Binding Name}" Header="System" IsFilterable="False" Width="Auto" IsReadOnly="True"><telerik:GridViewDataColumn.CellTemplate><DataTemplate><TextBlock DataContext="{Binding}"><ContentControl Content="{Binding Path=SystemName}"><ContentControl.Style><Style TargetType="ContentControl"><Style.Triggers><DataTrigger Binding="{Binding Path=IsAccepted}" Value="True"><Setter Property="ContentTemplate" Value="{StaticResource IsAcceptedDataTemplate}" /></DataTrigger><DataTrigger Binding="{Binding Path=IsAccepted}" Value="False"><Setter Property="ContentTemplate" Value="{StaticResource NotAcceptedDataTemplate}" /></DataTrigger>                           </Style.Triggers></Style></ContentControl.Style></ContentControl></TextBlock></DataTemplate></telerik:GridViewDataColumn.CellTemplate></telerik:GridViewDataColumn>

Can anyone shed light on why my Binding in my DataTemplate isnt showing up?  In the VM, both properties 'Name' and 'IsAccepted' are public non static

J